Top 5 Film & Television Apps Performance in Mexico in Q1 2024

The first quarter of 2024 saw notable activity in the Film & Television app category across Mexico. Data from Sensor Tower reveals significant trends in weekly downloads, revenue, and active users for the top 5 apps on a unified platform.

Max: Stream HBO, TV, & Movies, launched by WarnerMedia Global Digital Services, LLC, showed a remarkable uptake. Weekly downloads peaked at approximately 1.3M in early March. Revenue also surged, reaching about $588K in the same period. Active users increased steadily, climbing from 100K to nearly 3M by the end of March.

ViX: TV, Fútbol y Noticias, by Univision Communications Inc., maintained strong performance throughout the quarter. Weekly revenue hovered around $300K-$450K, with downloads fluctuating between 220K and 340K. Active users remained stable, averaging around 1.1M.

Netflix, a long-standing player from Netflix, Inc., showed consistent activity. Weekly downloads ranged from 200K to 280K, while revenue remained steady at about $33K-$43K. Active users were robust, averaging over 10M per week.

Amazon Prime Video, by AMZN Mobile LLC, experienced moderate growth. Downloads varied between 130K and 170K weekly, and revenue peaked at around $37K by the end of March. Active users saw a gradual increase, reaching 1.5M.

Disney+, from Disney, exhibited steady performance. Weekly downloads ranged from 120K to 175K, with revenue consistently above $500K. Active users hovered around 1.5M to 1.9M throughout the quarter.

For more detailed insights, visit Sensor Tower.